By Catherine Burke. Originally published on Page, now part of Brief, and updated for Brief.
How many business cards have you been handed that simply disappeared? They end up at the bottom of a bag, go through the wash in a pocket, or get thrown out.
Networking is no longer a paper industry. Business cards are a fun, personal way to introduce yourself, but they don’t do much good if they’re this easy to lose.
They’re also not great for the environment. An estimated 27 million business cards are printed in the U.S. every day, and most are thrown away within a week. People order hundreds at a time hoping for hundreds of promising connections, and printing them takes chemicals, energy, trees and water.
Over time you change your title, your phone number or your job, and every change means a new box of cards. The old ones go straight in the bin.
One card, always up to date
Brief replaces all of that with one card. Hold it near a phone and your profile opens instantly: your contact details, website and social links, with no app needed on their side. The card uses the same tap-and-go technology as contactless payments. Change jobs or numbers and you edit your profile once. The card in your pocket never goes out of date.
Prefer an even lighter footprint? Our bamboo card is made from fast-growing, renewable bamboo, which doesn’t need the harsh chemicals and pesticides that damage the surrounding environment.
Make an impression and make a positive impact. Switch your introductions from paper to digital with Brief.